African inspired: What it takes to run a niche fashion business

Fashion can be expensive and starting a fashion business does more than dent your finances. Have a look at what it takes to run Naturelle Design.

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In this economy…making the sneaker lifestyle work

I was reading the BoF-McKinsey 2018 fashion projection report and it claims that clothing and footwear sales will increase in continents like Latin America, Africa and Asia - while it decreases in the USA and Europe. I couldn’t help but wonder how this will affect Africa and South Africa specifically. South Africa has faced two... Continue Reading →

African print style crushes

In the past few years various African print patterns have become a global trend. I usually prefer a minimalist style of dress but the various African prints definitely have my heart. Whether it's shweshwe, ankara, chitenge - you name it - it's either in my wardrobe or in my wishlist. Below is a list of... Continue Reading →

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