African inspired: What it takes to run a niche fashion business

Fashion can be expensive and starting a fashion business does more than dent your finances. Have a look at what it takes to run Naturelle Design.

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In this economy…making the sneaker lifestyle work

I was reading the BoF-McKinsey 2018 fashion projection report and it claims that clothing and footwear sales will increase in continents like Latin America, Africa and Asia - while it decreases in the USA and Europe. I couldn’t help but wonder how this will affect Africa and South Africa specifically. South Africa has faced two... Continue Reading →

African print style crushes

In the past few years various African print patterns have become a global trend. I usually prefer a minimalist style of dress but the various African prints definitely have my heart. Whether it's shweshwe, ankara, chitenge - you name it - it's either in my wardrobe or in my wishlist. Below is a list of... Continue Reading →

SAFW Runway Review

Yet another South African Fashion Week (SAFW) has come and gone. With the popularity of African prints in recent years, we have seen more creative use of African-inspired garments of the SAFW runways. More than that, the SAFW designers have certainly increased the quality of their designs since its inception in 2001. Here's a list... Continue Reading →

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